CACTUS COW DIGITAL BLOG

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6 SEO FAQs and Answers

Search engine optimization, or SEO, is a valuable method for growing your company's website and complementing other marketing and advertising efforts. When you're first getting started with SEO, you may have a lot of questions. One way to get your questions answered is by having an SEO audit done of your website. In the meantime, these SEO FAQs provide you with a strong foundation on the basics. 

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8 B2B SEO Best Practices

Is your B2B company doing everything it can to optimize the website for the search engines? B2B leads are expensive and require a lot of work to generate. When you have a strong B2B SEO strategy in place, you decrease your customer acquisition costs through inbound traffic. Here are eight best practices you should follow. 

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8 Questions to Ask Your B2B SEO Agency

You find a promising B2B SEO agency, but you're not quite sure whether they meet your needs. Before you sign a contract with this service provider, take the time to ask them these questions. A bit of research time up front can prevent a lot of frustration later.

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What Does an SEO Analyst Do?

You know you need SEO goals when it comes to your content strategy; but, how do you plan on reaching those SEO goals? When you hire an SEO agency, you'll have several types of specialists working on your project. An SEO analyst has a critical role in making sure that you see the expected results from your investment. Here are a few of the things that they do to make this happen. 

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5 Things You'll Learn From an SEO Audit

An SEO audit is a vital tool for understanding whether or not your SEO strategy is performing, the areas that you can improve, and actions you should take going forward. A typical audit process dives into your website traffic analytics, the content management system, and uses specialized SEO tools to form a data-driven approach for any recommendations. Here are five things you should learn following an SEO audit. 

[QUICK READ: How do SEO Goals Impact Content Marketing Strategy?]

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